Motivate Media Group

Established in 1979, Motivate MediaGroup operates in partnership between Ian Fairservice andH.E. Obaid Humaid Al Tayer, Former Minister of State for Financial Affairs, UAE. With a staff of over 200 experienced professionals based out of the Dubai headquarters, and the Abu Dhabi, Riyadh and London offices, Motivate’s wider publishing expertise includes award-winning print and digital titles such as What’s On, Emirates Woman and Gulf Business. As well as books and magazines, Motivate also produces content across other platforms including video, digital media, cinema, events, social, influencer marketing and out-of-home.

MotivateGroup’s partnership with MESMR, a division of Beacon Media revolutionizes consumer and corporate experiences by leveraging cutting-edge technologies such as Blockchain, AI, Immersive Internet, and IoT.

Motivate Media Group now positions itself as a global technology leader, enabling the creation of compelling experiences and engaging new generations of consumers. This partnership establishes Motivate Media Group as a pioneer in leveraging immersive technologies to shape the future of content and consumer engagement.